AFRIWEAV
A rooted identity for woven bags, hats and accessories made in Northern Ghana.
- Context
- Client project
- Discipline
- BRAND / IDENTITY
- Year
- 2026

A rooted identity and commerce story for woven bags, hats, and accessories made in Northern Ghana.
Make craft feel contemporary without losing the material knowledge and regional character that make the work distinctive.
Build a flexible identity around texture, warmth, and everyday usefulness, then carry it into product stories and commerce.
A brand direction that gives the collection a clearer voice and makes the craft easier to discover, understand, and choose.




